Project presentation
On the occasion of COP21, Pik Pik Environnement sought to ensure that every individual could engage with the event and that the messages promoted by the COP would benefit everyone. To this end, the organisation developed downloadable tools enabling individuals to organise their own workshops for discussion and exchange around ecological transition. Building on this experience, Pik Pik Environnement is now piloting the Eco-Citizenship Passport project, an initiative designed to mobilise and raise awareness among citizens on sustainable development issues.
The project is implemented in a working-class neighbourhood of L’Île-Saint-Denis, in the Seine-Saint-Denis area, with the aim of making environmental messages accessible to populations facing economic insecurity, who may feel a lack of legitimacy in engaging with these topics. L’Île-Saint-Denis is an area where Pik Pik Environnement has a strong local presence. Through its activities, the organisation has observed that mothers are the most actively involved participants in community initiatives and play a key role in neighbourhood life.
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Clean-up rally at Square Mermoz, Pierrefitte-sur-Seine.[/caption]
Women and residents of underprivileged neighbourhoods are often the first to be affected by environmental challenges, while also representing a powerful driver of change. As a pilot initiative, the Eco-Citizenship Passport project raises awareness among mothers in L’Île-Saint-Denis about waste management, enabling them to pass on good practices to their peers. The project aims to promote these women’s role within their neighbourhoods, support them in improving their living environment and contribute to the preservation of natural resources. This near-autonomous awareness-raising format is a highly effective lever for increasing Pik Pik Environnement’s impact among vulnerable populations.
Clean-up rally at Square Mermoz, Pierrefitte-sur-Seine.[/caption]
Women and residents of underprivileged neighbourhoods are often the first to be affected by environmental challenges, while also representing a powerful driver of change. As a pilot initiative, the Eco-Citizenship Passport project raises awareness among mothers in L’Île-Saint-Denis about waste management, enabling them to pass on good practices to their peers. The project aims to promote these women’s role within their neighbourhoods, support them in improving their living environment and contribute to the preservation of natural resources. This near-autonomous awareness-raising format is a highly effective lever for increasing Pik Pik Environnement’s impact among vulnerable populations.