Women’s Action for the Environment

Promoting Professional Integration of Women in Precarious Situations through the Solidarity Reuse of Toys

Environment Professional integration Waste management

Rejoué

France, Europe

Project supported in 2024 and 2025: Women & Environment

Project presentation

In a context of severe economic vulnerability and long-term distance from the labor market, particularly among low-skilled women with dependent children, Rejoué has been running an innovative work integration program around toy recycling since 2010. In Vitry-sur-Seine, women are supported in accessing employment through practical activities including sorting, cleaning, refurbishing, and selling second-hand toys.

Linked to the recent establishment of an Extended Producer Responsibility (EPR) scheme for toys, Rejoué aims to strengthen professionalization and diversify the skills offered to employees in integration: logistics, digital skills, online catalog management, etc.

This project seeks to sustainably improve employability, financial autonomy, and self-confidence, while actively contributing to waste reduction.

Rejoué Key figures

people supported annually, including 45–50 women.

53 %

of women secure employment or training at the end of the program.

82 000

toys reintroduced into circulation in 2023, totaling 41 tons.

The association

Founded in 2010, Rejoué is a social integration association specialized in toy reuse. Based in Vitry-sur-Seine, it employs about fifty integration workers each year, supported by a team of 15 permanent staff. Through its recycling activities and three solidarity stores in Île-de-France, it supports people in precarious situations, particularly women, while reducing waste.

Sur le terrain